The Retail Marketeers GmbH

The ICA Executive Network is a strong community of over 350 members, which sets standards as a network platform. Today, the ”ICA Network” is the leading industry network in Germany and has become a solid institution. Since its establishment, the Institute of Culinary Arts has consistently concern...

Sales and marketing expert. Christian is the founder and managing director of The Retail Marketeers, a Hamburg based agency. Christian is Insight Representative for German Speaking markets. He is a very experienced former senior retailer with wide and senior connections and is also the go-to comm...

"The future is already here—it’s just not evenly distributed.”
NACS CEO Henry Armour shared this William Gibson quote at the NACS
Regional Roundtable DACH (Germany, Austria, Switzerland) in late January. It is a great way to think about disruption. Across the globe, the con- venience and fuel ret...

The NACS European Convenience Retail Awards
will be presented before an international audience of leading convenience retailers and suppliers at the NACS Convenience Summit Europe. The awards recognise excellence in European convenience and fuel retailing.
Join us to network with leadership from ...

Christian Warning in das European Advisory Board von Greenprint berufen
Der Tankstellen-Experte und regionale Repräsentant der NACS Christian Warning wurde in das European Advisory Board für Greenprint, ein US-amerikanisches Unternehmen für Fuel Sustainability Solutions, berufen.

Die Shoptrends für 2019

Den Einkauf für den Kunden so reibungslos und schnell wie möglich gestalten, mit bekannten Marken ­zusammenarbeiten und sich auch mal etwas trauen, das rät Christian Warning Tankstellenbetreibern für 2019.

In a market where over 60% of all sites operate as unmanned, the C-store offer is a key success factor at the remaining manned service stations. The ‘grab & go’, ‘eat for now’ and ‘later’ offers are continuously improving and you’ll find a very attractive combination of made-to-order, fresh foods...

The German petrol station industry will see a paradigm shift in 2019: turning the petrol station from a shop for to-go items into a go-to destination is a worldwide trend and one Germany is set to follow this year too. Gas stations must make themselves more attractive for the increasing mobility ...